Last updated: July 2026
This privacy policy explains how AboutPensions.co.uk ("we", "us", "our") collects, uses, and protects information when you visit our website. We are committed to being transparent about our data practices and to handling any personal data in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
We are a free, independent information resource about UK pensions. We do not sell financial products, we do not give personal financial advice, and we do not sell your personal data to third parties.
Who we are
AboutPensions.co.uk is operated as an independent publishing project providing plain-English information about UK pensions. If you have any questions about this policy or how your data is handled, you can reach us via our Contact page.
Information we collect
We collect only the information reasonably needed to run the site and understand how it's used. This generally falls into three categories:
Information you provide directly. If you contact us by email or through a form on the site, we collect whatever information you choose to include, such as your name, email address, and the contents of your message, so that we can respond to you.
Automatically collected information. Like most websites, our hosting and analytics tools automatically log some technical information when you visit, such as your approximate location (derived from IP address), browser type, device type, pages visited, and how you arrived at the site. We use this in aggregate to understand which content is useful and to keep the site running reliably.
Cookies and similar technologies. We use cookies for essential site functionality and, where enabled, analytics. See the "Cookies" section below for more detail.
How we use your information
We use the information we collect to: operate and maintain the website; respond to questions, feedback, or corrections you send us; understand aggregate usage patterns so we can improve our content and site structure; and protect the security and integrity of the site. We do not use your information to send unsolicited marketing, and we never sell or rent personal data to third parties.
Our legal basis for processing
Where we process personal data, we rely on one or more of the following legal bases under UK GDPR: your consent (for example, non-essential cookies, which you can decline); our legitimate interests (for example, understanding site usage and responding to enquiries you send us); and, occasionally, a legal obligation (for example, retaining certain records where the law requires it).
Cookies
Cookies are small text files placed on your device when you visit a website. We use a small number of cookies to make the site work properly and, where you consent, to help us understand how the site is used via analytics. You can control or delete cookies at any time through your browser settings; disabling non-essential cookies will not affect your ability to read the site's content, though it may limit some functionality.
Third-party services
We use a small number of trusted third-party services to run the site, which may process limited data on our behalf as part of providing their service:
Website hosting. Our hosting provider stores the site's files and database, and processes basic server logs (such as IP addresses and request data) as part of delivering the site to you.
Analytics. We use analytics tools (such as Google Analytics, via Google Site Kit) to understand aggregate site usage. These tools may set their own cookies and process data in line with their own privacy policies.
We do not control how these third parties process data beyond the scope of the service they provide us, and we encourage you to review their own privacy policies for further detail.
How long we keep your information
We keep personal data only for as long as reasonably necessary for the purpose it was collected. Email correspondence is generally retained for a reasonable period to allow us to refer back to previous conversations, then deleted. Aggregated, anonymised analytics data may be retained longer since it no longer identifies an individual.
Your rights
Under UK data protection law, you have a number of rights in relation to your personal data, including the right to:
Ask us what personal data we hold about you and receive a copy of it (the right of access).
Ask us to correct inaccurate or incomplete data (the right to rectification).
Ask us to delete your data in certain circumstances (the right to erasure).
Object to, or ask us to restrict, certain processing of your data.
Ask for your data in a portable format, where technically feasible.
Withdraw consent at any time where we rely on consent (for example, analytics cookies).
To exercise any of these rights, please contact us via our Contact page. If you're not satisfied with how we've handled your data, you also have the right to complain to the UK's data protection regulator, the Information Commissioner's Office (ICO), at ico.org.uk.
This site provides general pension information only and does not collect or store any personal financial data you might mention informally in an email (such as your own pension values). Please avoid sending sensitive financial details to us — we can't act on individual circumstances, and for personal guidance we recommend contacting MoneyHelper directly.
Children's privacy
This site is intended for a general adult audience and is not directed at children. We do not knowingly collect personal data from children.
Changes to this policy
We may update this privacy policy from time to time, for example to reflect changes in the law or the tools we use to run the site. Any changes will be posted on this page with an updated "last updated" date above.
Contact us
If you have any questions about this privacy policy or how we handle your data, please get in touch via our Contact page.